Free advertising refers to the phenomenon that relevant information of a company or organization is publicized to the public through free reports in the mass media. Free advertising has the characteristics of objectivity and authority. It speaks from the standpoint of a third party, has a wide range of influence, and its effect is much greater than that of general advertising. There are two types of free advertising: one is praise reports, which are beneficial to the company or organization, which can establish a good corporate image in the eyes of the public and increase the visibility and reputation of the company; the other is rebuke reports , It is a negative publicity for the enterprise, which is detrimental to the image of the enterprise.
Free advertising, as the name implies, is a free advertising service. You can conduct your own brand promotion on a platform that provides free advertising without spending a penny.
Generally, small and medium-sized websites do free advertisements. The purpose is to increase the actual content of their websites and the number of users. At the same time, they also provide a free information publishing platform for entrepreneurs and business people in the investment industry.
Because it is a free advertising platform, it is necessary to review the published information and confirm that there is no bad information before it can go online. Free advertising platforms that do not have a review mechanism are against the regulations.